GOOGLEY GYAN CHAND:

We at OOH have created a new character hogging a lot of limelight this cricket season. The name is Mr. Googley Gyan Chand who can talk cricket, walk cricket, eat cricket and knows a lot about cricket

The vignette is basically a basket of cricket-related jokes, trivia and quiz to tickle and tease the viewer’s mind

An animated character - Googley Gyan Chand will be the anchor presenting the cricket tit-bits to the viewers

Mr. FOODIE:

In our attempt to go local, this vignette will have a listing of best places to eat out within a particular city. This vignette is an OOH version of food and restaurant reviews.

The vignette will be character driven by an animated Mr. Foodie who will act as the anchor presenting the program

Each week, a food item will be chosen on which the entire week’s listings will be themed around

BOLLYWOOD BAK BAK:

What’s more interesting than the lives of others especially if it’s the quirky lives of celebrities

From Aamir Khan’s biggest fantasy to SRK’s little secret we have it all hear on Bollywood Bak Bak

This vignette is a collection of some open secrets and unheard facts about our beloved celebrities

BOOKWORM:

The vignette is based on the same lines as the Book recommendation column in most of the magazines

A weekly recommendation of a latest/popular/pegged book along with a 10-word synopsis of the book will be packaged in a 10 sec vignette

We will try and feature books which have a potential market in India for better relevance. E.g.: Books by Indian authors or popular authors in India will be preferre

HOME SWEET HOME:

Here is something for the homemakers who dream of a “Home Sweet Home”… the concept is based on an ideal home where everything is in place

From 10 ways to create more space around the house to fixing a meal for two in 10 minutes this vignette is all you need t be the perfect homemaker of a perfect home

The content will be seasonal and topical and will be pegged around festivals/events around the corner

TOP 3

This vignette will have a listing of the top 3 things to do in your town
This vignette is an OOH version of event listings in newspapers and magazines

Each week, the OOH reporter will shortlist three must-dos from the list of events, food festivals, film and play screenings and art exhibitions happening in your town.

WHO’S WHO:

The vignette will basically bring to the limelight Business Heads and Industry Lords who have contributed immensely towards putting the Indian economy onto the global map

The basic premise of the vignette will be to profile these head honchos and reveal some little-known facts about them.